Talk Fusion CEO Contributes to HuffPost Rebranding
Talk Fusion has been around for a long time as one of the nations most prominent video marketers and communication solving companies. Talk Fusion was opened up to take on the role of helping companies get their message out to the world through careful branding efforts and video marketing. Talk Fusion was created by Bob Reina in 2007 and since then he has become one of the most forward thinking CEOs in the industry. Reina’s done a great many things as the charismatic leader of Talk Fusion, including establishing himself as an expert. Reina’s taken his expertise to the wider world of the internet in order to spread the word.
Most recently Bob Reina has made it a habit of his to contribute his professional expertise to the readers at the Huffington Post. Reina first contributed back in August of 2016 and since then he has contributed a number of different times. Reina recently added two more articles to the website as a guest author: “Promoting with Purpose: How to Understand Your Audience” as well as “How to Thrive in a Society of Quitters.” Both of these articles went live on the Huffington Post platform in April of 2017. The articles that Reina wrote went live in time for the Huffington Post to launch their new branding effort. Learn more: https://www.youtube.com/user/TalkFusionOfficial
The Huffington Post decided to take a real step back in order to focus on the message that they wanted to get across (https://www.crunchbase.com/organization/talk-fusion). The Editor in Chief at the Huffington Post, Lydia Polgreen, said that they wanted to take time to “tell the stories of people who have been left out of the conversation.” Polgreen’s words were the echoing force behind the new name at the company: HuffPost.
Reina understands a thing or two about branding and he weighed in pretty quickly on what the HuffPost decided to do. Reina believes in innovation and he also understands that a team may never be done innovating with their brand. Reina went on to say, “I’m very pleased to see that this trending platform took a step back to hone in on the things that matter.”