Doe Deere is Unconventional and That is a Good Thing
Doe Deere has managed to give consumers a lot to talk about if makeup is the subject of conversation. She has built the cosmetics empire, and people are somewhat anxious to see what she is trying to do next. She has put herself on another level where she looks like someone that is much different than what everyone else is doing.
Her unique style of cosmetics is something that is definitely sweeping the nation because the colors are bright and the responses are always coming at people that wear her products. Sometime the response is good and it is overwhelmingly bad at other times. Doe Deere doesn’t care whether the input is good or bad. She wants her customers to be honest with her, and she even listens to and welcomes the commentary of critics. This is the sign of a mature and establish CEO. She isn’t just out there looking for people to praise her products. Doe Deere wants to make sure that she is creating products that the world will love, but she wants to hear from the critics when she is not living up to her full potential. This is what makes people appreciate what she is trying to do. She listens to input directly from her fan base, but she has been in the business for close to a decade so she also takes heed to her own inner voice.
Doe Deere believes that there are strength in numbers when it comes to word-of-mouth advertising for the products that she is creating. This is why she is pleased to see that there are over a million people that are following her Lime Crime brand on Instagram. This type of promotional through word-of-mouth appeal is what keeps the brain going. It would be difficult for her to successfully promote the brand if she did not have this type of word-of-mouth promotion. There are so many major companies that are utilizing commercials and everything else that it takes to build a brand. What Doe Deere has managed to do is create a brand that relies heavily on these consumers to spread the word. Fortunately, spreading the word has never been easier thanks to all of the social media portals like Facebook and Twitter. This has become the brand that has managed to thrive, and Doe Deere is the one-women show that is taking this brand to the top.
Read further at http://guestofaguest.com/los-angeles/interview/interview-lime-crimes-doe-deere-on-how-to-make-your-dreams-come-true.